Traffic … I have ambivalent feelings about this word. Having been raised in Los Angeles, traffic is the parking lot you sit in on the 405 freeway. However, I love traffic for my website. There are two types. internal traffic — continual perusing within a site external traf
This is a guest post for The Photo Life. Unlike the US Declaration of Independence, when it comes to search engine optimization (SEO), not all links are created equal. In fact, some are virtually useless in building your PageRank (PR) – Google’s way of ranking websites. PR
Do you care about being found online? If you have a website, you need to be on Google. Ranking well on Google could mean a lot of traffic to your website, thus more business. If you’re not found on search engines, then you simply don’t exist. And I do not mean Googling yourself. I’m n
If you think about search engines, they are nothing but smart computers trying to make sense and organize the web. However, they’re not smarter than humans … not yet at least :P So, let’s talk about one of the most basic components of the web – URLs (the web ad
Have you ever Googled to see where you rank? We all have. A lot of times, we might even be #1, but it’s all a lie! I’m not really on the first page of image search results for “photography.” That’s nearly impossible. Notice how I have “650 personal
Two months ago, a reader commented on my site regarding my pricing e-book and needing more traffic. To answer Brady’s dilemma, there are a few ways to generate traffic. Social – Facebook, Twitter, Pinterest, etc. Word of Mouth – friends, photographers, vendors Search
In the recent past, PageRank (PR) was the crucial factor in determining a website’s importance, thus influencing its placement in search results. Real-time information was then factored into the algorithm with the rise of Twitter and Facebook’s “like” button. A
George Varanakis (WPPI and Rangefinder Executive Vice President) emailed me (along with many others I presume) to offer a 50-word thought on the state of the industry in the next five years. The following is what I submitted. Influx of inexpensive DSLRs will create waves of new photog
My girlfriend, Julie, is a substitute teacher. She recently taught at a high school where one kid really caught her attention. He was carrying a Nikon DSLR with a matching Nikon bag full of lenses; this was abnormal for a high school student’s budget. “That’s a nice
Happy Wednesday, Good news and bad news. Good news is that many people were able to take advantage of the workshop and videos. Bad news is that all good things must come to an end. The SEO DVDs will still be available, but the $200 discount is going to end today at 11:59PM PST. Discou