One week ago, Jasmine Star texted me to see whether I was free to come onto creativeLIVE with her for a small segment on SEO (search engine optimization). Needless to say, I said YES. Immediately, I switched some engagements around and came home early from my consulting work in Boston

There is a specific Starbucks in Pasadena that I absolutely adore. I go there all of the time. In fact, there are many closer … much closer … but I still drive the extra miles because they know my name, my favorite drink and tidbits about me. They make me feel special. I d

Happy new year! This is my first post of 2012. I hope your new year is starting out with lots of love and surprises. We can never get enough of those. For me, I’ve been catching up on television shows. I’m know that I’m a late bloomer for the following, but I’m

So, you have a Facebook Page, Twitter account, blog and maybe a YouTube channel. What’s next? The allure of social media is strong. We’re now able to connect with clients and build exposure without having the expensive costs of traditional marketing. Unfortunately, there a

Just slightly over a year ago, I shared with the public just how many wedding inquiries I was getting a day (roughly 2 per day). The recipe for that conversion was a combination of many things. I discussed a slew of strategies, but the main one that I’m SUPER PROUD to see practi

How many times…I lost count…where I’ve seen a generic about page like this… My name is [name]. I picked up my first [camera] at age [number]. I have been shooting [type of craft] photography for [x] years! … [hit snooze button] Here are 7 ways to have an

I know it’s last minute notice, but I will be speaking this Thursday at OC SmugMug meeting! Date: 04-22-10 at 7pm Topic: Understanding Your Target Audience Address: Mesa Verde Country Club 3000 Club House Road Costa Mesa, CA 92626 In marketing, before any product or service is p

Last Friday, Greg Bumatay invited me to speak at Cypress College amongst some of industry’s greats. I was very flattered. I do not speak publicly very often. One of my greatest fears is an empty room. Some supporters promised to come to calm my nerves – thanks Julie, Rob,

How do you market your business? There are many ways to market yourself, but you can read about how I did it below. Two months ago, I had the privilege of sharing what I had learned about strategic online marketing with many photographers ranging from top 10 in the world to those with

Yesterday, Becker graced me with an opportunity to speak at the [b] school Study Hall. The topic was on effective blogging techniques. I can relate. blogging is not that fun blogging is time consuming why blog? do people even read it? how do I validate it being useful? based on number