Had the honor of doing backstage filming for Grace Ormonde Wedding Style Magazine. NYC Bridal Fashion Week is always a crazy adventure, of course, in the most positive way. Designers include Marchesa, Vera Wang, Reem Acra, Rivini, Ines Di Santo, Monique Lhuillier, Yumi Katsura, Kennet
With the passing of every new year, we all like to reflect. Julie and I reflect by reading our journals and giggling at our photos. We feel very fortunate to be able to travel and see the world for a significant portion of the 365 days. In the past, I used to be married to my business
I had the pleasure of filming for Grace Ormonde Wedding Style Magazine last week at this year’s New York City Bridal Market. There were many couture bridal gown designers, but I could only fit so many in one clip. I used a black and white approach because Grace Ormonde always ha
So, you have a Facebook Page, Twitter account, blog and maybe a YouTube channel. What’s next? The allure of social media is strong. We’re now able to connect with clients and build exposure without having the expensive costs of traditional marketing. Unfortunately, there a
Is there a site that you have bookmarked and never missed reading a post? Hopefully, Tofurious makes the cut (insert winky face). What is it that compels you to return? Generally speaking, it’s because of good content. Content comes in all forms. Education Comedy Inspiration / M
Everywhere I go, I see visuals for “like” us, follow us, or scan our QR code. This ubiquitous broadcasting at readers can become desensitizing. And upon landing on their pages, except a few, there is a lack of engagement. Am I alone on this? Photo by NTS Is it wrong for br
In October 2009, I was in New York for PPE. I got a text message from Mike Colon asking, “Hey! Do you want to meet Grace Ormonde?” Duh. The magazine company is only the benchmark for luxury weddings. At first, I thought he was pulling my leg. I miraculously arrived at Mand
“If this goes through, Lawrence, I guess they’ll have to shave a few hours from afternoon tea,” giggled Grace. The air was filled with romance drawn from scenes of The Beatles, Frank Sinatra and other Greats walking through the same opulent lobby. The Plaza Hotel is
Yesterday, I wrote a blog post regarding “2 Simple Ways to Gain Customer Loyalty” and ended it with a question – would anyone be interested in me writing about the psychology behind pricing and packages? Immediately I got phone calls, text messages, tweets, facebook
Everyone loves gifts. Everyone loves surprises. What’s even better is a surprise gift. It’s only natural. In business, I encourage a model called, “under promise, over deliver.” By leaving customers with a positive indelible impression, you will be remembered f