Like choosing a prom date, jitters and stomach butterflies often precede the courting process.

Skip the aversion of choosing which speaker to see and attend my Platform Seminar on Monday morning where everyone is platonic dance partner.


Sunday, Feb 19, 2012 – 6:00 PM
Häagen Dazs Food Court

Yeah, food court at Studio Walk. I’m fancy like that.

If you’d like to come for a casual chat / hangout, I’ll be there with a mint chip ice cream cone. This gives you plenty of time to catch Photographers Ignite at 7 PM or dinner with friends.

You can download the full MGM map here.

Monday, Feb 20, 2012 – 8:00 AM to 10:00 AM
How to Build Trust With Social Media

Type: Platform Class
Track: Business/Marketing

Lawrence, known in the social media world as Tofurious, knows the importance of engaging with your audience through an online presence. But, what if you don’t have an audience? Or what if you do and want to expand it?

Learn powerful strategies and the psychological triggers involved in creating brand supporters who trust you and want to tell others about your business. Ultimately, people hire those whom they like and know. Go beyond word-of-mouth marketing and give yourself a voice online.

You can pre-board here.

See you all there! For the rest of the week, I have no idea what I’ll be doing, but you can follow @tofurious on Twitter or on Facebook for updates.

Lawrence Chan

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  3. WPPI
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  5. What Lawrence Chan Has Planned For WPPI
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10 Responses to WPPI 2012

  1. Jessica Frey says:

    I’ll be there…are you going to be doing any of the little meetings again or fun stuff on other days?! ;)

  2. [...] of this merely scratch the surface of brand evangelism. I will be elaborating about this idea at my Platform Talk at WPPI this [...]

  3. Alicia says:

    I won’t be able to make it, so I’ll just refresh with my #smm4dp book that ROCKS!

  4. [...] I’m having an Häagen Dazs social at WPPI. Come join me Sunday, Feb 19, 2012 – 6:00 [...]

  5. Christine says:

    Yay for ice cream! On Sunday too, so I can join in — I’ll see you there!

  6. Jessica Frey says:

    Sweet! Literally – ice cream and a fun chat with you, sounds great! Done with another event at 6pm, so I’ll head over as soon as I can :0) Thanks for putting this out there!

  7. [...] P.S. Speaking of fish, I had a delicious dover sole at Joe’s in Las Vegas. I celebrated with Julie after a presentation I did at WPPI 2012. [...]

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